Xinchufeng M-Card Launch Appreciation Event Concluded Successfully - Jointly Creating a New Future for Commercial Vehicles

On November 22nd, New Chufeng hosted the "Wealth-Building Tool: New Chufeng M-Card Accompanies Your Journey" product launch event for its new light truck series. Attendees included shareholder representatives Huang Zhaoqin, Fan Dahe, and Liu Yonggui, senior management, and dealer representatives from across the country, all witnessing the grand debut of the Chufeng M-Card.

Reborn in Glory: New Chufeng Returns Strong with the M-Card

Hosted by Deputy General Manager Ouyang Guang, General Manager Zhang Jingfeng emphasized in his speech that New Chufeng’s comeback with the M-Card reflects its long-term commitment to customer value creation. The M-Card, with its "premium specs at competitive pricing" strategy, aims to break into the top five of the 3.5T segment. Zhang also revealed plans for a new 4.5T platform (launching in 2025), targeting industry-leading energy efficiency and cost-performance ratios, while supporting hydrogen-electric dual-use to meet specialized vehicles’ long-range needs.

M-Card Decoded: User-Centric Design

Deputy General Manager Wu Mingliao highlighted that the M-Card was developed with user needs at its core, optimizing design and performance through market insights. Its high reliability and durability ensure stable operation in diverse conditions.

Core Strengths & Favorable Policies Empowering Truckers' Success

Marketing General Manager Chen Jun comprehensively elaborated the M-Card's marketing strategy across multiple dimensions including sales models, brand communication, and three-tier channel system. The strategy focuses on building an operational ecosystem while incorporating multi-organizational sales models like channel distribution to ensure market coverage and efficient service.

For brand communication, it targets five key competitive customer segments through multi-dimensional marketing to enhance brand awareness and trust. The policy emphasizes process management and incentives to stimulate channel partners' enthusiasm and creativity.

Leveraging the M-Card's product advantages - low energy consumption, heavy payload, spacious design, and premium configurations - the strategy closely aligns with target scenarios to meet comprehensive operational needs. Centered around four focal points (customer needs understanding, product innovation, service upgrade, and ecosystem collaboration), it creates greater value for truckers, helping them achieve more stable and sustainable success in wealth creation.

Service Upgrade with Focused Regional Deployment

Assistant General Manager Zhou Senran introduced the company's service enhancement plan at the event. He stated that New Chufeng will implement focused regional deployments, using key locations to drive broader coverage, providing customers with superior pre-sales and after-sales support. Zhou emphasized that New Chufeng will spare no effort to ensure customers can purchase with confidence and use with peace of mind, guaranteeing every user enjoys high-quality service.

The event also featured a formal signing ceremony, where New Chufeng officially entered into a strategic cooperation agreement with Wuhan Changlian. This signing not only marks deeper collaboration between the two parties in the commercial vehicle sector but also symbolizes their joint commitment to advancing logistics development and achieving shared success.In his speech, New Chufeng shareholder representative Mr. Huang Zhaoqin highly commended the company's achievements and expressed strong optimism for the future of this partnership.

To conclude the appreciation event, New Chufeng meticulously organized test drives at the Chufeng Proving Ground along with a product seminar session. Attendees enthusiastically participated in the test drives, gaining profound firsthand experience of the Chufeng M-Card's leading advantages in cargo capacity, load-bearing capability, energy efficiency, and driving comfort. Following the test drives, participants unanimously expressed high recognition of the M-Card's exceptional cost-performance ratio and outstanding performance.

The appreciation event achieved complete success, with Chufeng Automobile securing a total of 846 letters of intent from dealers across various regions, laying a solid foundation for the company's future development. The Chufeng M-Card will create greater value for customers through its superior quality and performance. New Chufeng fully recognizes that every success stems from the joint efforts and support of its partners. Moving forward, New Chufeng will continue to collaborate with its partners to explore new opportunities and challenges in the commercial vehicle sector, working together to create an even brighter future!